· 11 min read
Streamlining Email Campaigns with Template Management
Learn how email template management systems streamline email creation, approval, and distribution for efficient campaigns.
Category
Email Marketing articles, page 4
All 207 Email Marketing articles
Page 4 of 9
· 9 min read
Using Email Template Builders to Scale Personalization
Scale email personalization with no-code tools! Create on-brand, dynamic email campaigns that boost engagement and conversion rates.
· 8 min read
Compliance and Accessibility Best Practices for HTML Email Templates
Learn how to create compliant, accessible email campaigns that enhance user trust and deliverability rates.
· 8 min read
Also in All Things MOPs Tech & IndustryMicrosoft introduces controversial new “Advanced Typography” features for Outlook Classic
Discover how Microsoft’s new “Advanced Typography” features are changing text formatting in Outlook Classic, and learn how to disable them.
· 14 min read
Responsive HTML Email Templates: How to Build Them (and When Not To)
Responsive HTML email templates use fluid layouts, media queries, and mobile-first structure. See the code, the client gotchas, and the no-code alternative.
· 10 min read
Email Marketing Teardown: Recap
Three B2B marketing experts. Several really bad emails.
· 8 min read
Also in AIEmail Marketing and AI Use Cases
Discover how AI is transforming email marketing with practical use cases like subject line generation, preheader text optimization, and more.
· 10 min read
Also in Tech & IndustryWhy Are Email Templates So 2000s? An Interview With a Former Template Champion
Email templates are better left in the past. Learn why it's time to ditch them and embrace modular design for faster, more flexible, & creative email marketing.
· 25 min read
The History of Email Spam: The First Spam Email to Today
The first spam email was sent by Gary Thuerk in 1978 to 400 ARPANET users. Trace the history of email spam from that message to today’s AI-filtered inbox.
· 17 min read
Also in Tech & IndustryWhat is BIMI? How It Works, Setup Steps, and Costs (Updated 2026)
BIMI displays your verified logo in Gmail, Apple Mail, and Yahoo inboxes. How BIMI records work, VMC vs. CMC costs, and setup steps, updated for 2026.
· 6 min read
Also in Knak NationEmpowering Email Marketing at IEEE: A Success Story with Knak
Justin from IEEE shares insights into his day-to-day responsibilities and the significant impact Knak has had on his email marketing efforts.
· 22 min read
Also in All Things MOPs Tech & IndustryWhat Is an Email Service Provider (ESP)? Definition, Features, and Examples
An email service provider (ESP) is software for sending marketing email at scale. See the definition, key features, ESP vs MAP, and how to choose one.
· 11 min read
Also in Tech & IndustryAn in-depth look at all the changes coming to email in iOS18 & macOS Sequoia
Discover the email changes coming to iOS18 and macOS Sequoia from WWDC 2024, featuring AI previews and inbox categorization. Stay ahead with these insights.
· 6 min read
Bad boy, Brendan! Two critical lessons from a broken email
Discover why a broken email promoting an elementary school fundraiser highlights 2 essential lessons for creating and reviewing emails effectively.
· 11 min read
Also in All Things MOPsMarketo email deliverability: How to set it up and keep emails in the inbox
Email deliverability in Marketo depends on authentication, sender reputation, and list hygiene. How to set up SPF and DKIM and meet Gmail and Yahoo rules.
· 12 min read
Fantastic Emails and Where to Find Them
Knak’s Email Gallery is back, even better than before. Check out some of the stellar new additions and learn what makes them fantastic.
· 13 min read
Also in All Things MOPsMarketo Tokens: The 8 Types and How to Use Them
Marketo tokens pull dynamic values into emails, landing pages, and smart campaigns. All 8 token types, the {{category.attribute}} format, and use cases.
· 13 min read
Also in All Things MOPsMarketo UTM Tracking: How to Set Up UTM Parameters
Set up UTM tracking in Marketo with hidden form fields, first- and last-touch attribution fields, and consistent naming. GA4 alignment and examples.
· 4 min read
Also in Landing Pages Knak NationStreamlining Success: An Interview with Trimble's Rachel Jones on Knak
Boosting efficiency, ensuring brand consistency, and cutting costs, discover how Trimble transforms content creation with Knak.
· 7 min read
Also in All Things MOPsOptimizing Email Campaigns with Marketo Reports
Learn how to optimize email campaigns with Marketo reports. Discover key metrics and strategies to enhance your email marketing performance.
· 4 min read
Also in All Things MOPsA Candid Conversation: The Pitfalls of Image-Only Emails
A picture is worth 1000 words... Until it's not. Find out why image-only emails can lead to messaging issues, accessibility barriers, and increased costs.
· 5 min read
Also in AI Product UpdatesExploring Knak's Innovative AI Features: Enhancing Email Marketing Efficiency
Unveil how Knak's incoming AI features will be revolutionizing email marketing, boosting efficiency and global reach for future-focused marketing teams.
· 4 min read
Also in Product Updates Knak NationTop 3 Email Creation Friction Points
Discover how Knak streamlines email marketing for giants like Amazon, Google Cloud, and Trimble, making processes simpler and teams happier.
· 10 min read
Also in All Things MOPsGuide to Marketo Email Syntax: Elements, variables, and code examples
The Marketo email template syntax reference: mktoText, mktoImg, modules, containers, and variables, each with a working code example.
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