· 9 min read
AI and 1 moreHow we’re using AI internally at Knak and what we’ve learned so far
How do you build an AI-first company? Knak CEO Pierce Ujjainwalla shares lessons on culture, AI teams, data, and internal adoption.
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Pierce Ujjainwalla’s posts on the Knak Blog · 107 articlesPierce Ujjainwalla has years of experience as a CEO, entrepreneur, and marketing leader. He's here to share the key learnings and best practices that modern marketers need to succeed.
All 107 articles
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· 6 min read
AI and 1 moreSaaStr AI - My Experience as an Attendee From the World’s First Agent-Run Conference
Knak CEO Pierce Ujjainwalla reviews SaaStr AI conference emails and reveals where AI-generated email production still falls short.
· 6 min read
Tech & Industry and 1 moreKnakAI: The next era of AI campaign creation
Pierce Ujjainwalla shares how KnakAI is changing campaign creation. Marketers can now build on-brand, agency-quality emails and pages in seconds.
· 7 min read
Company CultureCompany Culture: How we improved it by learning from our mistakes
How Knak became the #1 Best Place to Work in Ottawa by fixing culture missteps, listening to employees, and leading with values over perks.
· 2 min read
Tech & Industry and 1 moreKnak Named One of Canada’s Top Growing Companies by The Globe and Mail
Knak ranks No.187 in Canada's Top Growing Companies 2025, showcasing a 184% revenue growth and commitment to driving innovation with AI-powered campaign creation tools.
· 8 min read
Company CultureLearning to listen: How Enneagram coaching is helping me – and Knak
Enneagram coaching helped Knak CEO Pierce Ujjainwalla become a better listener and leader. Now it’s shaping how the whole Knak team works.
· 9 min read
AI and 2 moreEmbracing artificial intelligence: At Knak, AI means ‘All-In’
Why Knak is going all-in on AI. CEO Pierce Ujjainwalla shares why AI is the opportunity of a lifetime and how to bring your team along.
· 9 min read
Company CultureHow to transition out of founder-led sales (Spoiler alert: It probably won’t be easy!)
A candid look at Knak’s move from founder-led sales to a pro sales team—and what every startup leader should know.
· 8 min read
Tech & Industry and 1 moreThe Story Behind the New Knak Figma Plugin
Discover why Knak built a Figma plugin — solving a design-to-execution bottleneck and expanding our start-to-finish email creation solution.
· 9 min read
Company CultureHappy Birthday Knak: 10 things I’ll never forget (even if I wanted to)
A candid, behind-the-scenes look at Knak’s first decade—from launch-day panic to major pivots, painful lessons, and surprising wins.
· 7 min read
Company CultureWhy I hate summer - and what I’m doing about it
Every summer, business leaders dread the slowdown at work. This year, Pierce is trying something new to break the cycle and stay positive. Here’s his approach.
· 8 min read
Company CultureWell Served: Lessons in Excellence from Canada’s Top Restaurant
Explore how principles from the dining world—knowledge, seamless service, and genuine engagement—can transform business practices across any industry.
· 10 min read
Email Marketing and 1 moreWhy Are Email Templates So 2000s? An Interview With a Former Template Champion
Email templates are better left in the past. Learn why it's time to ditch them and embrace modular design for faster, more flexible, & creative email marketing.
· 9 min read
Company CultureWhat we learned from our first customer advisory board meeting
Insights on creating an impactful customer advisory board, from Knak's inaugural CAB meeting: A journey towards customer-driven product development.
· 10 min read
Tech & IndustryTen tips for landing enterprise customers
Master the enterprise deal maze: Explore 10 tactics for SaaS businesses to close big contracts and build strong partnerships.
· 7 min read
Tech & Industry and 1 moreWhy we’re setting up a customer advisory board – and why we think it’s important
Bridging customer feedback with AI advancements for superior product evolution - Learn more about Knak's CAB
· 2 min read
Product UpdatesKnak Announces Integration with Adobe Journey Optimizer (AJO)
Ensuring that ALL marketers can easily build high performing emails and landing pages - without code - for which-ever Marketing Automation Platform they chose.
· 8 min read
Tech & IndustryWhy artificial intelligence has me both excited – and a little nervous
Knak's CEO reflects on the exhilarating yet daunting advancements in AI, and its profound effects on the future of business and technology.
· 8 min read
Tech & Industry and 1 moreWhy I’m excited for 2024
Team growth, customer engagement, AI integrations, and financial resilience set the stage for a promising year ahead! Dive into why we're so excited.
· 9 min read
Company CultureHow VC funding changed us – and why that’s a good thing
Discover Knak's transformative journey after securing $25M in VC funding. Learn how growth reshaped hiring, core values, & leadership, making us stronger.
· 9 min read
Tech & Industry and 1 moreWhat we learned as we built our product
From template generator to a comprehensive solution for the entire creative process. Uncover key learnings, challenges, & innovations in Knak's 8 year journey.
· 7 min read
Company CultureLessons from a frantic fall season
Uncover lessons from a whirlwind fall season – from embracing the public eye to insights on customers, AI, and marketing trends. Join the journey of growth.
· 3 min read
Tech & Industry and 1 moreKnak places No.80 on The Globe and Mail’s fifth-annual ranking of Canada’s Top Growing Companies.
Knak ranks No.80 in Canada's Top Growing Companies 2023, showcasing a 565% revenue growth and commitment to revolutionizing marketing.
· 9 min read
Tech & Industry and 1 moreWhy the tech sector should adopt (some) Parisian values
Exploring Parisian Values in Tech: A Perspective Shift for Innovation. Join Pierce Ujjainwalla's journey. 🗼
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