Artificial intelligence generating copy and images is creating a lot of buzz. Here’s what using AI can do for you and how to use it strategically.
I regularly get together with a group of entrepreneurs. We meet to compare notes, encourage one another and talk about the things that matter to us. At a recent meeting, one member of the group…
Most marketers use outside agencies to provide services they themselves do not offer. This can mean outsourcing certain types of work, or using agencies to augment bandwidth by providing skills the company doesn’t have internally….
I’m very excited to be heading to Las Vegas for the Adobe Summit business conference that takes place March 21-23. The conference is a major annual B2B trade show for the marketing industry. I’ve been…
In December of 2020, I began hosting a podcast called Unsubscribed! More than two years on, and with more than four dozen episodes under my belt, I’ve come to very much enjoy my role as…
Knak recently moved into a new office building. The move coincided with a decision to require employees to come into the office at least three days a week. (To keep commutes reasonable, we also decided…
One year ago, when we got our $25 million in Series A funding from Insight Partners, I didn’t know what to expect. Never having worked with any kind of investor before, I was nervous. I…
It’s not uncommon for startups to turn to family and friends when looking for an early infusion of cash. After all, these are the people closest to us. They want us to succeed, right? And…
It’s been a year since Knak obtained $25 million in Series A funding from Insight Partners. In that time, we’ve grown to 80 employees from 30, and a big Knak sign now sits prominently on…
In November, Knak will be moving into a new 17,000-square-foot headquarters in Ottawa. It’s a milestone for us, considering that we’ve had a real office for less than two years. Naturally, we want our employees…