Knak Announces Integration with Adobe Journey Optimizer (AJO)

I’m excited to announce our integration with Adobe Journey Optimizer, AJO.

And even more excited to let you know that my team and I will be talking to customers about it at our booth at Adobe Summit (Booth 1171 in the Community Pavilion next to Adobe) from March 26-28th.

For those not yet familiar with it, Adobe Journey Optimizer is built on the Adobe Experience Platform and allows marketers to orchestrate omnichannel Journeys, determine the next best action to take for their customers and deliver contextualized offers that are personalized and optimized in-the-moment. Adobe is investing heavily in it and we are anticipating more Marketers will be using it soon.

At Knak, we’ve always been committed to meeting Marketers where they are working and with this AJO integration, Marketers will now be able to design, optimize, test, and translate their emails or landing pages in our easy to use, no-code authoring WYSIWYG platform and then sync it to Adobe Journey Optimizer for execution.

They could also sync that same email or landing page to Adobe Campaign and Adobe Marketo Engage without any changes.

And.. that same email or landing page can be synced to other popular marketing automation platforms.

I’m proud of this integration.

I started my entrepreneurial career as a 5 time certified Marketo Champion, followed with a Marketo consultancy and then started Knak first supporting Adobe Marketo Engage and then adding other MAPs and I’m committed to having the deepest and best integration with all Adobe automation platforms and other Adobe solutions that impact Campaign creation.

Today that includes: Adobe Campaign, Adobe Marketo Engage, Adobe Journey Optimizer, Adobe Experience Manager, and Adobe Workfront. Knak + Marketo = Better together.

Tomorrow it will include whatever Marketers using the Adobe stack need next!

See you at Adobe Summit!