#29 Do what feels good ft. Christina Deex
Explore the intersection of AI, machine learning, and equitable hiring with Christina Deex, Senior Director of Demand Generation at Checkr.
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Hosted by Pierce Ujjainwalla, Co‑founder and CEO · 53 episodesUnconventional wisdom on marketing and technology, and disruptive ideas that go against the grain. Hosted by entrepreneur, CEO, marketer, and stereotypically friendly Canadian, Pierce Ujjainwalla. Each episode features provocative guests who challenge what you thought you knew about marketing, technology, your career, and life in general.
All 53 episodes
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#28 The value of marketing your personal brand ft. Tiffany Ricks
Explore the value of personal branding with Tiffany Ricks, CEO of HacWare. Learn how to market yourself into a brand and tell people what you're doing
#27 Managing change in MOPs ft. Gary Verster
Learn key insights into aligning teams, the significance of intent data, and the value of account-based marketing with Gary Verster, Director of MOPs.
#26 Building your expertise ft. Adam New-Waterson
Hear from Adam New-Waterson, fractional CMO and creator of Frank & Fan. Learn strategic executive tips and enhance marketing ops-sales relationships.
#25 Follow your intellectual curiosity ft. Taylor Davis
Join Taylor Davis, CEO of PurePave. Discover Taylor's entrepreneurial journey and the importance of making oneself uncomfortable for growth.
#24 Building value in customer marketing ft. Debbie Ng
Hear about customer marketing with Debbie Ng, global customer references lead at Trend Micro. Learn the importance of trust and value in customer relationships.
#23 The value of good writing ft. Daniel Drolet
Explore the art of impactful writing with Daniel Drolet, former journalist turned communications consultant. Uncover the essence of good writing.
#22 The value of community ft. Mike Rizzo
Join the conversation with Mike Rizzo, founder of MO Pros community, as he shares the importance of connecting with fellow marketing ops professionals.
#21 Personal branding, customer focus, and so much more ft. Jay Baer
Join Jay Baer in a 30-year journey. Learn the value of exceptional customer experiences, and personal branding on your marketing toolkit.
#20 A look at the email creation space ft. Warren Stokes
Join Pierce and Warren Stokes, 2X Marketo Champion and founder of Kniva Ltd., as they discuss email marketing, creativity, and the impact of automation.
#19 Running a marathon in marketing shoes ft. Alex Dorward
Join Alex Dorward, COO of Simple Story, exploring unique marketing insights, tips, and trends from his challenging feats to raise awareness for charities.
#18 Customer-centric marketing ft. Darrell Alfonso
Explore email marketing's future with Darrell Alfonso, Amazon's Global Marketing Operations Manager. Delve into Amazon's customer-centric strategies.
#17 Centralized versus decentralized marketing ft. Jomar Ebalida, Capgemini
Explore centralized and decentralized marketing with Capgemini's Jomar Ebalida. Pardot or Marketo? Discover Jomar's favourite platform and its advantages.
#16 The world of attribution marketing ft. Scott Thorburn, Qlik
"Explore marketing attribution's future with Scott Thorburn, Senior Director at Qlik. Delve into online event impact and startup dynamics.
#15 Email Marketing in a pandemic: the before and after featuring Nathan Fehler of Silicon Valley Bank
Explore the challenges and innovative solutions in the industry amid the pandemic. Learn from Nathan Fehler, an expert navigating the shifting dynamics.
#14 Tips on Writing, Creating, and Engaging Your Audience in an Increasingly Virtual World ft. Ann Handley
Discover how Ann organizes her day for productivity, the key elements of virtual events, and essential tips for aspiring authors.
#13 Balancing Automation with Creativity ft. Jacqueline Davis, Solera
Join Jacqueline Davis head of North American Marketing at Solera as she shares insights on navigating the industry's automation and personalization.
#12 Tales from MarTech sales ft. Ian Hutchinson, DuploCloud
Ian Hutchinson shares B2B sales insights from IBM to Salesforce. Learn how to sell to marketers in this Unsubscribed! episode.
#11 The Future of Conversational Marketing ft. Justin Bartels, Drift
Explore conversational marketing with Justin Bartels, Alliances Manager at Drift. Break down the sales and marketing divide and embrace MarTech innovation.
#10 The Importance of Brand Consistency ft. Ricky Luo, Palo Alto Networks
Join Ricky Luo, Sr. Manager of Global Email Marketing at Palo Alto Networks. He talks about brand consistency and the evolving role of marketing automation.
#09 Evolution of Marketing Technology ft. Rosemarie Diehl, Verizon Media
Join Verizon Media's Rosemarie Diehl. Explore her journey into Marketing Ops, tech evolution, and navigating virtual events post-pandemic.
#08 Graphic Design & Email Marketing ft. Cory Riley, Citrix
Cory Riley, Digital Campaign Producer at Citrix, the evolution of his self-taught email-building skills, and the importance of work-life balance.
#07 Becoming a Serial Entrepreneur ft. Steven Moody, Beachhead
Gain insights into breaking into the industry and making the leap to entrepreneurship with Steven Moody, a seasoned entrepreneur and consultant.
#06 Mixing Business with Passion ft. Greg Porter, Great Canadian Heli-Skiing
Hear from Greg Porter, Owner and President of Great Canadian Heli-Skiing. Learn to maintain work-life balance, and create memorable experiences in business.
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