Applying UX design practices to your emails can increase conversion, drive revenue, and improve brand awareness. Here are 7 principles to borrow for your emails right now!
In an ideal world, we’d all love to get our emails to market faster. But in reality, things like external agencies, approvals, and edits inevitably add to your email creation time, sometimes turning minutes into…
Email has come a long way since the early days of computer messaging in the 1970s. Today, according to Statista, it’s a key channel for over 80% of global marketing campaigns — and it’s used…
Email designer and developer, and truly a lover of all things email, Nicole Merlin has been leading the way in HTML email development for over a decade. Comfortable in almost every marketing automation platform, she’s…
If you’re using an agency to help create and code your emails, we’ve got something to say: It’s time to fire your agency!! Read on to find out why.
Never see “View this email in your browser” again! Optimize your preview text, and take advantage of some valuable email real estate.
After a year of sending email newsletters, we’ve learned a thing or two. Here are 5 things you can do to streamline your process and get better results.
Is Gmail clipping your messages? We’ve got the workaround. Check out these 5 tips for optimizing your code and keeping your message away from Gmail’s virtual scissors.
We recently spent some time with Nicolas Garnier, Senior Product Manager at Mailjet (acquired by Mailgun) and the creator of MJML, to get his thoughts on the future of email development.
One of the most common questions I see on forums related to email creation is, “How can I put a video in an email?” Unfortunately, embedding a standard HTML video in an HTML email isn’t…