We’re heading to Austin next week for Forrester’s B2B Summit. Will we see you there? For anyone headed to the Bat City 🦇 (hands up if you knew people called Austin that, because we sure…
Between November 2021 and April of this year, the Knak team grew from 34 employees to 62. And as we went through this growth spurt, I expected that nearly doubling the size of our staff would…
Once a year, I gather Knak’s leadership team for an annual planning meeting. We look at numbers, set targets, and generally figure out what we want to focus on for the coming year. Sounds straightforward,…
For any startup, getting funding from investors is a huge step. The founder who has been daydreaming about what they would do if they suddenly had a pot of money to play with can now…
For the last few months, I’ve been almost entirely focused on raising Knak’s first infusion of outside capital. The process ended with last month’s announcement that Insight Partners, a venture capital firm based in New…
Workplace culture, I have learned, is hugely important. We didn’t pay enough attention to it in the first company I started, and we paid the price. So when we created Knak, I knew right away…
I’m both thrilled and humbled to announce that Knak is partnering with Insight Partners, a well-known and well-regarded venture capital firm based in New York City. Insight is providing Series A funding that will fuel…
Every startup wonders when they should start raising capital. Maybe it’s because they’ve been growing a lot, or because they haven’t been growing enough, or because the founder has started getting calls from venture capitalists….
How customer reviews are changing software purchasing Sites like Yelp and Tripadvisor have been around for a long time, and customer reviews of consumer-oriented businesses are so common that people expect them. Who books a…
One day in mid-June, an unnamed intern at HBO Max made the kind of mistake every marketer dreads: The person unwittingly sent out a test email to a portion of the HBO Max mailing list….