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Author

Jack Steele

Developer/Email Specialist, Knak
Landing PagesThe Knak Blog

How to build effective forms for landing pages

What makes a good form? This is a question we’ve put at the centre of a lot of our work here at Knak. Today, we’re taking a look at what we’ve learned along the way….
Jack Steele – February 1, 2022
Email DesignEmail MarketingThe Knak Blog

Common mistakes people make when creating emails – and how to avoid them

Ever sent an email that you wish you could take back? Us too.  Whether you’ve misspelled someone’s name or attached the wrong file, there’s always that sinking feeling once you realize you’ve made a mistake….
Jack Steele – November 24, 2021
Email Design

How Knak Does Email - Boosting Interactivity with Hover States

We love to see emails become more interactive. In our recent Benchmark Survey, a growing number of respondents noted that they’re using interactive email elements to boost click-through rates, so we wanted to share how…
Jack Steele – November 18, 2020
Email Development

How Knak Does Email: Keep Gmail from Clipping your Emails

Is Gmail clipping your messages? We’ve got the workaround. Check out these 5 tips for optimizing your code and keeping your message away from Gmail’s virtual scissors.
Jack Steele – July 15, 2020
Email Development

How Knak Does Email: Using Video in Email

One of the most common questions I see on forums related to email creation is, “How can I put a video in an email?” Unfortunately, embedding a standard HTML video in an HTML email isn’t…
Jack Steele – June 12, 2020
Email Development

How Knak Does Email: 8 Email Accessibility Best Practices

According to the World Health Organization, at least 2.2 billion people worldwide have a vision impairment. Creating emails that every subscriber can read and understand, regardless of ability, is good business practice, and it’s something…
Jack Steele – May 28, 2020
Email Development

How Knak Does Email: Drive Email Shares with the “Forward to a Friend” Button

Your customers forward your emails all the time, and that’s great news. It means they like what they’re seeing and they want to share it with someone else. And, of course, the more hands your…
Jack Steele – May 8, 2020
Email Development

How Knak Does Email: Using MJML to Improve Responsiveness

Responsive emails are designed to look good across any platform, on any device, whether it’s a mobile phone, tablet, or desktop. Creating incredible emails is job #1 at Knak, so to make sure our emails…
Jack Steele – January 29, 2020
Events

I Attended Litmus Live in London. Here's What I Learned.

Recently, I had the chance to work remotely from the UK. I’m always glad to be back in my homeland, and I was happy to see that the email community across the pond is thriving….
Jack Steele – September 18, 2019
Events

My Takeaways From Litmus Live: Email Trends You Need Now

Better emails, better results Last month, I attended Litmus Live in San Francisco. Knak has been a Litmus customer for quite some time, and as Knak’s lead email developer, I was excited to spend a…
Jack Steele – December 18, 2018
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