It’s Time for the 2020 Email Marketing Benchmark Survey
Pierre Hage
Marketing, Knak
Published Sep 15, 2020
Summary
Participate in Knak's 2020 Email Marketing Benchmark Survey to shape the future of email trends and strategies in a rapidly evolving landscape.
Each year, Knak conducts an Email Marketing Benchmark Survey. We survey thousands of Marketers and Marketing Ops leaders about everything from deliverability and open rates to design trends, team structure, and time-to-market and then share the results so teams can see how their email creation process stacks up against that of their peers.
This year, present circumstances being what they are, the survey is more important than ever. We’ve updated it to include:
- How COVID-19 is affecting marketing teams (and their budgets)
- Which marketing trends are working their way into emails
- What the state of email marketing looks like at organizations of every size
The survey is critical to helping us and our fellow marketers understand current email trends, pain points, and successes. Marketers can use the results to create better, more engaging email campaigns and gain the valuable knowledge they need to secure more budget and make informed decisions regarding their resources.
Want to be part of it? Take the survey now, and add your voice to the thousands of marketers who will share their insight and expertise with us this year
PS. If you want to check out last year’s report, you can view it right here. It’ll give you a taste of what’s to come when we release this year’s edition. And as always, reach out if you want to learn more about creating incredible, on-brand emails in-house and getting them to market quickly with Knak.