In the body of your virtual event email, be sure to include the event details, such as the date, time, how to attend virtually, and any relevant information attendees may need to know. You can also include information about the event agenda, speakers, sponsors, or any other relevant details that will make the event more appealing to potential attendees.

You can personalize your virtual event email by including the recipient's name in the subject line or body of the email. You can also use data from past events to segment your list and send targeted messages to specific groups based on their interests or behaviours.

Your virtual event email should include a clear and concise CTA that directs recipients to register for the event or take some other action, such as following the event on social media or sharing the event with their network.

The best time to send a virtual event email depends on the type of event and the target audience. Generally, it's best to send the email at least a few weeks in advance to give recipients ample time to plan and RSVP. It's also a good idea to send follow-up emails as the event date approaches to remind recipients and encourage them to attend.

In the footer of your virtual event email, include your organization's contact information, such as your phone number and address, and links to your social media profiles and website. You can also include an unsubscribe link to make it easy for recipients to opt out of future emails if they're no longer interested in the event.