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Pierce Ujjainwalla has years of experience as a CEO, entrepreneur, and marketing leader. He’s here to share the key learnings and best practices that modern marketers need to succeed. 

His personal blog is full of the insight he’s gained as founder and CEO of Knak as well as from his years of experience in the marketing trenches. Read on for his unique perspective as a true marketing insider.

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What we’ve learned about organizing effective leadership team meetings

Once a year, I gather Knak’s leadership team for an annual planning meeting. We look at numbers, set targets, and generally figure out what we want to focus on for the coming year. Sounds straightforward,…
Pierce Ujjainwalla – March 1, 2022
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Spending money isn’t easy: How getting Series A funding has forced me to change my mindset

For any startup, getting funding from investors is a huge step. The founder who has been daydreaming about what they would do if they suddenly had a pot of money to play with can now…
Pierce Ujjainwalla – February 23, 2022
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Ten things I learned during our Series A funding round

For the last few months, I’ve been almost entirely focused on raising Knak’s first infusion of outside capital. The process ended with last month’s announcement that Insight Partners, a venture capital firm based in New…
Pierce Ujjainwalla – December 21, 2021
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How to dramatically improve your workplace culture in one easy step

Workplace culture, I have learned, is hugely important. We didn’t pay enough attention to it in the first company I started, and we paid the price. So when we created Knak, I knew right away…
Pierce Ujjainwalla – December 6, 2021
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Series A funding from Insight Partners launches growth phase for Knak

I’m both thrilled and humbled to announce that Knak is partnering with Insight Partners, a well-known and well-regarded venture capital firm based in New York City. Insight is providing Series A funding that will fuel…
Pierce Ujjainwalla – November 10, 2021
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How to know you’re ready to raise capital with VCs

Every startup wonders when they should start raising capital. Maybe it’s because they’ve been growing a lot, or because they haven’t been growing enough, or because the founder has started getting calls from venture capitalists….
Pierce Ujjainwalla – August 30, 2021
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The software review revolution

How customer reviews are changing software purchasing Sites like Yelp and Tripadvisor have been around for a long time, and customer reviews of consumer-oriented businesses are so common that people expect them. Who books a…
Pierce Ujjainwalla – August 4, 2021
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Five things marketers can learn from the HBO Max email mistake

One day in mid-June, an unnamed intern at HBO Max made the kind of mistake every marketer dreads: The person unwittingly sent out a test email to a portion of the HBO Max mailing list….
Pierce Ujjainwalla – July 13, 2021
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How to make the most of your post-pandemic employee gatherings

Even before the pandemic, Knak was not a nine-to-five, Monday-to-Friday kind of company. Everyone worked from home, with occasional gatherings in someone’s basement or a coffee shop. We didn’t open an office until last year,…
Pierce Ujjainwalla – July 7, 2021
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Our new product: How we’ve linked up email and landing page creation

Knak made its reputation by providing a platform for creating beautiful, on-brand marketing emails in minutes, no coding required. We recently launched a new product, called Knak Pages, that extends that ‘on-brand, no coding’ ethos…
Pierce Ujjainwalla – February 19, 2021
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