Once a year, I gather Knak’s leadership team for an annual planning meeting. We look at numbers, set targets, and generally figure out what we want to focus on for the coming year. Sounds straightforward,…
For any startup, getting funding from investors is a huge step. The founder who has been daydreaming about what they would do if they suddenly had a pot of money to play with can now…
For the last few months, I’ve been almost entirely focused on raising Knak’s first infusion of outside capital. The process ended with last month’s announcement that Insight Partners, a venture capital firm based in New…
Workplace culture, I have learned, is hugely important. We didn’t pay enough attention to it in the first company I started, and we paid the price. So when we created Knak, I knew right away…
I’m both thrilled and humbled to announce that Knak is partnering with Insight Partners, a well-known and well-regarded venture capital firm based in New York City. Insight is providing Series A funding that will fuel…
Every startup wonders when they should start raising capital. Maybe it’s because they’ve been growing a lot, or because they haven’t been growing enough, or because the founder has started getting calls from venture capitalists….
How customer reviews are changing software purchasing Sites like Yelp and Tripadvisor have been around for a long time, and customer reviews of consumer-oriented businesses are so common that people expect them. Who books a…
One day in mid-June, an unnamed intern at HBO Max made the kind of mistake every marketer dreads: The person unwittingly sent out a test email to a portion of the HBO Max mailing list….
Even before the pandemic, Knak was not a nine-to-five, Monday-to-Friday kind of company. Everyone worked from home, with occasional gatherings in someone’s basement or a coffee shop. We didn’t open an office until last year,…
Knak made its reputation by providing a platform for creating beautiful, on-brand marketing emails in minutes, no coding required. We recently launched a new product, called Knak Pages, that extends that ‘on-brand, no coding’ ethos…