Marketers are creative types by definition, right? So why am I even worried that marketing departments are going to stop focusing on creativity? I am concerned because I see it happening – and happening more…
To an email marketer, email marketing is their whole world – and rightly so. It’s a massive medium with many moving parts, and the typical email marketer often wears many hats: copywriter, designer, project manager,…
Email marketing is poised to have an epic 2021. Find out how some of our favourite Marketing experts are preparing for the coming year!
In our recent Benchmark Study, 55% of respondents told us that since the beginning of COVID-19, their Marketing teams have been overwhelmed with requests for new campaigns. Unfortunately, they’re not getting any additional budget or…
If you’re using an agency to help create and code your emails, we’ve got something to say: It’s time to fire your agency!! Read on to find out why.
Download our latest white paper and learn how to create amazing emails for the pharmaceutical industry, and get them to market quickly, all while protecting your brand and maintaining compliance across regions.
Each year, Knak conducts an Email Marketing Benchmark Survey. We survey thousands of Marketers and Marketing Ops leaders about everything from deliverability and open rates to design trends, team structure, and time-to-market and then share…
Applying UX design practices to your emails can increase conversion, drive revenue, and improve brand awareness. Here are 7 principles to borrow for your emails right now!
No matter how your team is creating emails, there’s a good chance it could be more efficient. Find out where you are on the process maturity journey, and make sure the most powerful tool in your marketing toolbox is as sharp as it can be.
When your company was founded by marketers, created a marketing product, and works with enterprise marketing teams daily, your own marketing department had better be on point. Knak: Thanks for joining us! Let’s start at…