We are thrilled to announce that we are a gold sponsor of Adobe Summit 2023, or as we internally call it, our Superbowl! Knak’s team of amazing marketers and I have finished preparing for Adobe…
We love to see emails become more interactive. In our recent Benchmark Survey, a growing number of respondents noted that they’re using interactive email elements to boost click-through rates, so we wanted to share how…
Never see “View this email in your browser” again! Optimize your preview text, and take advantage of some valuable email real estate.
Like all good marketers, we’re always working to improve our key metrics. Recently, we’ve been A/B testing subject line personalization, and so we’re sharing the results in this latest edition of How Knak Does Email.
Is Gmail clipping your messages? We’ve got the workaround. Check out these 5 tips for optimizing your code and keeping your message away from Gmail’s virtual scissors.
One of the most common questions I see on forums related to email creation is, “How can I put a video in an email?” Unfortunately, embedding a standard HTML video in an HTML email isn’t…
According to the World Health Organization, at least 2.2 billion people worldwide have a vision impairment. Creating emails that every subscriber can read and understand, regardless of ability, is good business practice, and it’s something…
Your customers forward your emails all the time, and that’s great news. It means they like what they’re seeing and they want to share it with someone else. And, of course, the more hands your…
Table of Contents 1. Build in Knak, send with Salesforce Pardot. Here’s how it works. Brand Build Collaborate Export & Send Build in Knak, send with Salesforce Pardot. Pardot clients are nothing new at Knak….
If you’re hosting an event, say, a cocktail party, dinner, after work mixer, even a webinar, you’re going to want people to be there. How do you make that happen? You create an invitation campaign….