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Email Marketing

We were marketers before we were email experts, so we know a thing or two about launching great campaigns. Whether you’re looking for best practices to lay the foundation or tips to take your email marketing to the next level, our team is your resource for all things email.

We’re sharing our insight on connecting with customers, building great campaigns, and keeping your brand at the center of everything you send.

Email Marketing

On-Trend: Email Marketing Trends to Watch in 2020

Email marketing trends are nothing new. Trying to make sense of them can be a bit daunting, though. Everywhere you look, you’ll find another list telling you exactly what you should be doing to attract…
Pierre Hage
Pierre Hage ‐ December 10, 2019
Email Marketing

Our Holiday Marketing Wish List

What we want in our in-boxes this year. Forget the stockings. We have a holiday wishlist, and it’s got nothing to do with presents. Welcome to our Holiday Marketing Wishlist, where we break down the…
Tania Blake
Tania Blake ‐ December 5, 2019
Email Marketing

How Knak Does Email: Email Testing At-a-Glance

If you’re an email marketer, you may have some questions: Should I put that heart-eyes emoji in the subject line of my email or leave it out? What format is best for my content? Will…
Tania Blake
Tania Blake ‐ November 7, 2019
Email Marketing

How to Streamline Your Email Creation Process

Recently, Knak sponsored an Email Benchmark Report. We gained a lot of valuable insight, but one thing that seemed to be a recurring theme throughout the piece was that the email creation process is generally…
Tania Blake
Tania Blake ‐ October 23, 2019
Email MarketingMarketo Resources

Announcing the 2019 Marketo Email Benchmark Study

The State of the Message, and what it means for you Knak recently conducted our second annual Marketo Email Benchmark Study, and the results are in. We’ve covered everything, from deliverability and click-thru rates to…
Tania Blake
Tania Blake ‐ October 22, 2019
Email Marketing

How Knak Does Email: Using Siftrock to Improve Deliverability

When you launch an email campaign, your job isn’t over after you hit “send.” You’ve also got to manage the responses, and we’re not just talking about the replies that come from an actual person….
Tania Blake
Tania Blake ‐ October 18, 2019
Email Marketing

Prepping for Q4: Finish Strong, Start Fresh

The end of the year is coming, and that means it’s time to start thinking about how to make your next fiscal year a success. Don’t leave the planning for December, when holiday and vacation…
Tania Blake
Tania Blake ‐ September 25, 2019
Email Marketing

What We Learned Making 21,032+ Email + Landing Page Templates

Three and a half years ago I started Knak because we were making hundreds of custom Marketo templates for Revenue Pulse customers and it felt like we were doing a lot of the same things…
Pierce Ujjainwalla
Pierce Ujjainwalla ‐ September 5, 2018
Email Marketing

Pablo Escobar: Email Kingpin?

Netflix just released their latest show, Narcos, and it’s receiving rave reviews. But before anyone was watching (or should I say, reading) the story of Pablo Escobar, they launched a pretty epic email campaign to…
Pierce Ujjainwalla
Pierce Ujjainwalla ‐ September 10, 2015
Email Marketing

5 Companies That Send Awesome Emails

We’re always looking for inspiration for our latest email and landing page templates. There are a few companies in particular that we subscribe to for some epic emails. Litmus No surprise that Litmus makes the…
Pierce Ujjainwalla
Pierce Ujjainwalla ‐ July 30, 2015
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