Email Marketing Tips & Best Practices | Resources & Expert Help From Email Marketers

What’s Next for Marketing Operations?

In our recent Benchmark Study, 55% of respondents told us that since the beginning of COVID-19, their Marketing teams have been overwhelmed with requests for new campaigns. Unfortunately, they’re not getting any additional budget or…

Tania Blake ‐ December 1, 2020

Email Development Email Marketing

It’s Time to Fire Your Agency

If you’re using an agency to help create and code your emails, we’ve got something to say: It’s time to fire your agency!! Read on to find out why.

Pierre Hage ‐ November 12, 2020

Email Marketing

Conversational Email: Tips to Drive Engagement

Guest author, Kim Greenop-Gadsby, Marketing Automation Specialist at Proact Group, shares her advice on how to talk to your email subscribers.

Kim Greenop-Gadsby ‐ October 30, 2020

Email Marketing

Overcoming Email Creation Challenges in the Pharmaceutical Industry

Download our latest white paper and learn how to create amazing emails for the pharmaceutical industry, and get them to market quickly, all while protecting your brand and maintaining compliance across regions.

Tania Blake ‐ September 29, 2020

Email Marketing

It’s Time for the 2020 Email Marketing Benchmark Survey

Each year, Knak conducts an Email Marketing Benchmark Survey. We survey thousands of Marketers and Marketing Ops leaders about everything from deliverability and open rates to design trends, team structure, and time-to-market and then share…

Pierre Hage ‐ September 15, 2020

Email Marketing

How Knak Does Email: Personalized Subject Lines

Like all good marketers, we’re always working to improve our key metrics. Recently, we’ve been A/B testing subject line personalization, and so we’re sharing the results in this latest edition of How Knak Does Email.

Tania Blake ‐ September 8, 2020

Email Marketing

10 Incredible Women of Email (that you may not have heard about yet)

As an email creation platform, we love getting to know people who are as crazy about email as we are! Meet 10 incredible women of email you may not have heard about yet.

Tania Blake ‐ August 20, 2020

Email Marketing

Introducing The Marketer’s Email Creation Maturity Model

No matter how your team is creating emails, there’s a good chance it could be more efficient. Find out where you are on the process maturity journey, and make sure the most powerful tool in your marketing toolbox is as sharp as it can be.

Tania Blake ‐ July 8, 2020

Email Marketing

More Technology ≠ Better Emails

Have you seen this picture? This is the Martech 5000, and if you look closely, you’ll see that it has become the Martech 8000 this year. That’s 8000 different pieces of marketing technology. If you…

Pierre Hage ‐ May 6, 2020

Email Marketing

59+ Emails that Build Your Brand

Automated emails are a Marketer’s best friend, but they’re also widely used by other departments. Some of our most forward thinking Marketo, Eloqua, SFMC, Adobe Campaign and Pardot customers have told us that they’re starting…

Tania Blake ‐ April 2, 2020

Email Marketing

What’s Next for Marketing Operations?

It’s Time to Fire Your Agency

Conversational Email: Tips to Drive Engagement

Overcoming Email Creation Challenges in the Pharmaceutical Industry

It’s Time for the 2020 Email Marketing Benchmark Survey

How Knak Does Email: Personalized Subject Lines

10 Incredible Women of Email (that you may not have heard about yet)

Introducing The Marketer’s Email Creation Maturity Model

More Technology ≠ Better Emails

59+ Emails that Build Your Brand

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