Digital Insights

Pardot Pro Tips for Successful (and Scalable) B2B Email Marketing in Salesforce

So, you or your company has purchased Salesforce Pardot, the B2B marketing automation platform. You’ve watched videos online, taken training classes…or, maybe you haven’t. Maybe you’ve taught yourself everything you know about Pardot. But you…

Sara McNamara ‐ May 27, 2020

Knak News

Virtual Coffee with Knak’s CMO

When your company was founded by marketers, created a marketing product, and works with enterprise marketing teams daily, your own marketing department had better be on point. Knak: Thanks for joining us! Let’s start at…

Tania Blake ‐ May 14, 2020

Marketing Toolkit

8 Ways to Improve Your Marketing Without Spending More

When something derails your business strategy, your marketing budget will likely be affected. Whether it’s a global pandemic or other disruptive incident, your team may be faced with some difficult choices. Fortunately, there are some…

Pierre Hage ‐ May 12, 2020

Email Marketing

More Technology ≠ Better Emails

Have you seen this picture? This is the Martech 5000, and if you look closely, you’ll see that it has become the Martech 8000 this year. That’s 8000 different pieces of marketing technology. If you…

Pierre Hage ‐ May 6, 2020

Events

When Summit Gets Cancelled

Pierre Hage ‐ March 10, 2020

Events

The Pre-Conference Playbook

Ready, Set, Goals We’re getting ready for Adobe Summit 2020, and since our to-do list is at least a kilometer long, we thought we’d share it with you in case you’re getting ready for a…

Tania Blake ‐ February 12, 2020

Email Marketing

Getting More Out of Knak: Leveraging Your Marketing Agency

Your marketing agency is one of your best strategic partners. They know your business, they prioritize your success, and they save your organization a heap of money by providing a team of experts that you…

Tania Blake ‐ February 12, 2020

Email Marketing

When “Oops!!!” Happens

Tania Blake ‐ January 16, 2020

Marketing Toolkit

The Future is Collaborative: Marketing Better Together

Teamwork makes the dream work, but for some reason, collaboration among marketing teams tends to be overly complicated. Marketing teams today are busier than ever, trying to keep up with never-ending technology changes and shrinking budgets…

Pierre Hage ‐ January 8, 2020

Email Development Marketing Toolkit

An Email Creation Platform Built for the Enterprise

What to look for & why it matters A good email creation platform (ECP) is hard to find. While email sending platforms (ESP) are fairly common, most of them lack the major features needed to…

Tania Blake ‐ January 7, 2020

Pardot Pro Tips for Successful (and Scalable) B2B Email Marketing in Salesforce

Virtual Coffee with Knak’s CMO

8 Ways to Improve Your Marketing Without Spending More

More Technology ≠ Better Emails

When Summit Gets Cancelled

The Pre-Conference Playbook

Getting More Out of Knak: Leveraging Your Marketing Agency

When “Oops!!!” Happens

The Future is Collaborative: Marketing Better Together

An Email Creation Platform Built for the Enterprise

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